Alex Stedman

Alexandra Stedman is a highly sought-after female motivational speaker whose voice resonates with creativity, authenticity, and inspiration. Known for her engaging talks on fashion, lifestyle, and personal branding, she brings a unique perspective shaped by two decades in the fashion industry and her success as a leading content creator. Audiences hire Alexandra not only for her expertise but also for her relatable, down-to-earth approach to style, entrepreneurship, and navigating the digital world. Her ability to merge practical advice with aspirational vision makes her a trusted figure for those looking to build their own path with confidence and originality.

Her career began with a passion for fashion, working with some of the most respected names in the industry. Over 20 years, Alexandra built her reputation through roles at Matches, Red magazine, and Condé Nast Traveller, styling high-profile fashion and celebrity shoots. She edited shopping pages and fashion supplements, contributed to leading publications including The Times, Glamour, Red, and The Telegraph, and styled advertising campaigns and look books for numerous high street brands. In 2012, she launched The Frugality, a platform dedicated to proving that good taste does not have to come with a high price tag. This venture marked the beginning of her transition from working behind the scenes to becoming a front-facing voice in fashion and lifestyle content.

Since then, Alexandra’s platform has gone from strength to strength. She has built one of the most respected blogs in the interiors and lifestyle space, earning the prestigious Amara IBA for Best Interiors Lifestyle Blog and the Bloggers’ Choice Award in 2018. Her combined online presence now reaches an audience of over 350,000 followers across her website, social channels, and newsletter, The R.U.E. Focusing solely on her own brand, she has created a trusted online destination that blends affordability with style, encouraging her audience to make thoughtful and lasting choices. Her influence spans fashion, interiors, and cultural commentary, positioning her as a role model for creative entrepreneurs navigating the digital age.

Alexandra is hired as a speaker because she embodies the rare combination of professional credibility, creative insight, and genuine relatability. She inspires audiences by sharing her journey, from the fast-paced world of fashion publishing to building a successful independent brand. Her talks leave listeners with practical strategies, a renewed sense of possibility, and the confidence to embrace their own voice—whether in business, personal style, or life.